Those of you avid readers of web and online marketing news—usually from your favorite tablet in bed on a Saturday morning with a nice cup of brew, if you‘re anything like me—will have recently heard...

In case you haven’t heard, on the 24th July, Google launched a new algorithm update in its English search engine within the US market.  It hasn’t actually been given any official title as yet, but...

When businesses first appeared on the web they would automatically purchase the name of their company such as www.vodafone.com. This especially works with well known brand names, due to the billions of dollars they spend...

One way to fully optimise your website is by making search engines your best friends. “Now, how can I do that?” - I hear you say. Don’t worry, you don’t have to buy them expensive...

I'm sure you've all heard at some point the saying that it takes six times as much to win a new customer as to keep an existing one. Not only are current customers cheaper to...

So, you've published your fancy new website on the web for the world to see, but can they actually find it? URL stands for 'Uniform Resource Locator' and simply put is your website address i.e....